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UTM Campaign URL Builder

Build consistent, properly-encoded tracking URLs for Google Analytics in seconds. Fill in the campaign parameters, grab the generated link, and ship it. Use the same naming every time and your analytics stay clean.

Campaign details

Required fields marked *

Quick presets — fill source & medium:
The full destination URL, including https://
Where the traffic comes from
The marketing channel
The specific campaign or promotion name
Paid keyword (optional)
A/B test or ad variant (optional)
Optional — used by GA4 to tie ad-platform cost data to this campaign.
Stay consistent: UTM values are case-sensitive in analytics — Email and email become two separate sources. Pick one convention (lowercase is common) and stick to it.

Your tracking URL

Copy & go

Generated URL
Test
Parameter breakdown
ParameterValueMeaning
Values are URL-encoded automatically — spaces become %20 and special characters are escaped, so the link never breaks.

Tracking is only useful if you act on it.

We build the analytics, landing pages, and campaigns behind the links — so the numbers turn into growth. Web, apps, and SEO under one roof.

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